What is a LCD advertising machine? What is it used for?
What is a? What is it used for?
LCD advertising machine is a digital display device used for playing advertisements and information content. It adopts a LCD display screen with a resolution of 2K or 4K, and can play videos, texts, pictures and other content through computers, mobile phones, USB drives, etc. So, what is the LCD advertising machine used for? What types are there?
1、 The function of LCD advertising machine
1. Brand promotion
Advertisers can increase brand awareness and recognition by playing brand logos, images, videos, texts, slogans, and images through LCD advertising machines.
2. Human computer interaction
There are two types of touch screens for smart advertising machines, one is an infrared touch screen, and the other is a capacitive touch screen. The screen can be operated through gesture touch, thereby increasing human-computer interaction with consumers. For example, clicking on product or item information in the advertising machine to obtain more information, or filling out surveys, voting, liking, etc.
3. Information transmission
By repeatedly playing important information, notifications, weather forecasts, news, event notifications, etc. through high-definition advertising machines, the purpose of information transmission can be achieved.
4. Statistics and analysis
SomeLCD advertising machines have statistical and analytical functions, which can help advertisers collect user information based on user viewing frequency, interaction status, browsing duration, etc., and filter, analyze, process, and statistically analyze this information, thereby helping advertisers evaluate the effectiveness of advertisements and audience feedback, and more accurately push information to users.
5. Content Update
The LCD advertising machine can remotely or on-site change the playback content through computers, USB drives, mobile phones, etc., which is very convenient. Advertisers can change the content anytime they want.
6. Advertising Display
LCD advertising machines can be used to display static images and text information, as well as dynamic video advertisements, scrolling text, looping images, mixed graphics and text advertisements, split screen display content, and other types of advertising content.
7. Environmental protection and energy conservation
Compared to traditional printing advertisements, LCD advertising machines are more environmentally friendly and energy-efficient. Each time the advertisement content is changed, it only needs to be changed on a computer, USB flash drive, or mobile phone, without the need for printing or printing.