Advantages of outdoor advertising machines in publicity
Once, outdoor advertising machines became people's most annoying thing, just because its colorful pictures looked messy. Now, with the improvement of urbanization management and institutionalization, standardized outdoor advertising displays has become an important part of current urbanization. From the perspective of color, it has added new vitality to urbanization. Now in many public places, without the background of outdoor advertising machines, the environment will be more monotonous. At the same time, this is also due to the fact that the design of outdoor advertising machines pays more attention to people's feelings and the combination of advertising and environment.
However, in the statistics center of outdoor advertising machines, many people are already familiar with its existence. In a survey on the impact of outdoor advertising displays on consumers, 26% of consumers said that the presence of outdoor advertising displays has no direct impact on their consumption. 29% of people think that the presence of outdoor advertising is not important. However, when buying, there is another situation. Consumers of similar products have a higher purchase intention. It unconsciously affect the psychology of consumers, leaving a subconscious impression on consumers, and thus play a role in consumers' purchasing decisions.
Now, we can see more and more outdoor media, and various outdoor advertising machine video propaganda has become the first choice for enterprises. Such as scenic spots, streets, communities, bus stations, lamp poles, etc. Video display can better let consumers understand the product. Outdoor advertising machines will also become the main weapon of outdoor media competition in the future.
Using the popular video and picture promotion methods, consumers are more likely to accept advertisements, and products are more easily recognized and accepted visually in places where people gather.
It can operate 24 hours a day.
Outdoor advertising machines can achieve 24-hour video and picture promotion in places where people gather, such as hotels, without time restrictions, and can achieve brand promotion in a large time limit. The most common way of advertising we usually see is on websites, TV, posters, etc., but the investment cost of these advertisements is intermittent and the consumption is huge, so it is now possible to achieve outdoor advertising to cover consumers at a lower cost.
Outdoor advertising displays not only needs to consider the application scenario, but also the natural environment. It needs to be considered from two important aspects: sun and rain. This requires outdoor advertising machines to have strong protection in heat dissipation and waterproof functions. Otherwise, as electronic equipment, it is easy to cause damage to the equipment due to overheating or water leakage, causing safety hazards.
