The troubles caused by car screen advertising machine
In today's society, large screens in cars have gradually become standard, and have also become a manifestation of "the rapid development of technology and the widespread application of intelligence". Today's new cars seem to be embarrassed to greet people without several large LCD Touch Screens installed on the center console.
However, in addition to the inconveniences of reflection and collecting fingerprints, LCD Touch Screens also bring the problem of rampant forced pop-up ads in the car. It seems that the larger LCD Touch Screens, the more ads.
Since the car system has added the networking function, car owners have been worried that the car will imitate smart TVs and push various mandatory ads. This situation has appeared in many mainstream brand models, including joint venture brands and domestic brands, as well as emerging car brands, which have been exposed to advertising push behavior. These ads not only occupy a large amount of space on the car LCD Touch Screens, but are often unable to be completely turned off, causing great inconvenience to car owners.
Regarding this issue, netizens' comments are also varied. Let's take a look at the comments from netizens:
You have to buy a membership to brake in the future, otherwise you can watch a 30-second advertisement before you brake!
Isn't it said that new energy vehicles are good? It's not enough that people are tied to their mobile phones now, they are also disturbed by advertisements after work.
Fines have never solved the problem. The car computer should be equipped with an Internet police background. If an advertisement pops up on the car computer, the person in charge of the car company will be jailed for one day.
We don't have this kind of trouble with green-headed radios. Is it true that you can't even drive a car without a car computer now?
Low-end Japanese cars don't have it, and they won't have it. After all, there is no radio, no LCD Touch Screens ,no speaker, and absolutely no advertisements. Suddenly found that Toyota's car computer has advantages again? It's OK with a carplay.
Why are car computer advertisements so annoying?
Unlike TVs, mobile phones and other devices, cars need to display key information on LCD Touch Screens such as navigation maps while driving. The sudden appearance of advertising content can easily distract the driver's attention and pose a hidden danger to driving safety. Although some car companies have taken some measures, such as only pushing ads when the vehicle is stationary, this cannot completely eliminate safety hazards and still damages the rights of car owners.
Furthermore, from a legal perspective, car companies' car machine advertising behavior is also suspected of infringement. According to relevant regulations, service providers must inform users of the specific form, content frequency and cancellation channels of pop-up ads. Moreover, ads may not be pushed to users without the user's consent or rejection. However, the actual situation is that many car companies have not complied with these regulations and continue to push ads as they please.